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 Tuesday, October 30, 2007
Chrysler Financial Standardizes on Salesforce for Financial Services
SAN FRANCISCO,Salesforce.com , the market and technology leader in on-demand business services, today announced that Chrysler Financial, a provider of tailor-made leasing and financing solutions for DaimlerChrysler dealers and customers, has joined the more than 1,600 financial services companies increasing their business success with Salesforce for Financial Services. Using Salesforce, Chrysler Financial is providing users across the company's three brands with business applications that are as easy to use and customize as consumer Web applications, leading to greater efficiency and improved customer service.

Chrysler Financial is one of the 35,300 companies of all sizes, industries and geographies that comprised the salesforce.com customer base as of July 31, 2007. Revenue and subscribers will be recognized as the service is delivered.

"We chose Salesforce for Financial Services to replace our traditional software solution for the ease of use and customization capabilities inherent in the on-demand model," said Kurt Schillinger, director of Sales and Operations at Chrysler Financial. "Users throughout our organization in both sales and operations appreciate how easy Salesforce is to use and how it instantly increased our productivity."

Built on the world's most powerful and trusted on-demand platform, Salesforce for Financial Services gives Chrysler Financial dealer relations managers in the United States, Canada and Mexico round-the-clock access to information such as leasing and financing options so they can quickly and efficiently meet the needs of their customers. The consolidated source of data also provides supervisors and regional managers with instant insight into performance by individual, region and market, so the company can work collectively to meet sales goals.

"Salesforce for Financial Services has been a tremendous asset to our business, and we're continuing to find ways to use the solution to increase our success," added Schillinger. "Our Salesforce implementation led us to win our internal President's Council Award, which is awarded to the application that has had the greatest impact to our business for the year."

Salesforce for Financial Services

More than 1,600 financial services firms and more than 100,000 financial services professionals are standardizing on Salesforce in Wealth Management, Banking, Capital Markets, Mortgage, and Insurance. These customers are leveraging Salesforce to build deep, long-lasting relationships and are supported by the largest ecosystem of partner solutions available at http://www.appexchange.com,">http://www.appexchange.com, including financial services industry specific solutions. All of these solutions are built on the Force.com platform, the worlds most powerful and trusted on-demand platform. For more information, please visit : www.salesforce.com/fs.

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  Source : http://www.automotive.com (10/29/2007)
 
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