Dodge's First Mid-Size SUV: The All-New 2007 Nitro Provided as Grand Prize of The...

CARLSBAD, Calif. and AUBURN HILLS, Mich., /PRNewswire/ -- NTN Buzztime, Inc., a leading developer of interactive television and entertainment and the distributor of Play Along TV(R) entertainment and technology, and Dodge, a division of DaimlerChrysler AG , announced today that Dodge will be sponsoring NTN Buzztime's QB1 football strategy game for the sixth consecutive year, culminating in a vehicle giveaway of Dodge's first mid-size SUV: The All-New 2007 Dodge Nitro.

NTN Buzztime has produced QB1 for the Buzztime Network -- their multiplayer iTV network in sports bars and restaurants -- with a license from the NFL continuously since 1984. The football strategy game is produced live from Buzztime's iTV Production Center in Carlsbad, California and is played in conjunction with nationally televised NFL and college football broadcasts. Players compete nationally to predict each offensive play before the snap of the ball and can earn points and prizes.

Dodge has been the exclusive automotive sponsor of QB1 for the past five years. This year, QB1 features Dodge "Battle To The Bowl VI," a trivia game played during halftimes of select QB1 games all season long. Players qualify to take part in the "Final Bowl," played 30 minutes prior to the Super Bowl on February 4, 2007, to determine who will win an All-New 2007 Dodge Nitro.

"Dodge's mission is to connect with consumers through activities they are passionate about," commented Mark Spencer, Director of Dodge Communications. "NTN Buzztime has consistently delivered interactive programs that engage our target consumers in the midst of what they love doing at the grass-roots level. This long-term commitment will allow us even more creative avenues to engage the consumer through fun, memorable product experiences."

The sponsorship also includes the Dodge "Rush of Your Life" animated custom advergame. In this interactive experience, players use their NTN Buzztime Playmakers to race a Dodge Nitro through a state-of-the-art 3-D animated city landscape, guessing the Nitro's next destination (using the MyGIG(TM) Multimedia Infotainment System which includes GPS navigation) and specific cargo items the vehicle will carry -- demonstrating the class-exclusive cargo/interior flexibility of the vehicle. Dodge will also sponsor "Football Challenge," an all-season-long prediction game where players will "pick the winner" of all 256 NFL games, with the "best predictor" winning a Dodge Fun Pack and HDTV grand prize.

"We are very pleased to be working with Dodge again," said Dario Santana, Chief Executive Officer of NTN Buzztime. "The long affiliation between Dodge and NTN Buzztime has been beneficial to both companies and has brought great enjoyment and entertainment value to our shared customers. We expect this year's Dodge campaign to be the most exciting one yet."